HPP — Annual Report Design
Editorial Design / Art Direction / Illustration
For four consecutive years, I was responsible for the graphic design, layout, and illustration of the Hospital Pequeno Príncipe (HPP) annual activity report — one of Brazil’s most respected pediatric hospitals. The publication needed to strike a balance between clearly presenting institutional data for stakeholders and capturing the warm, playful spirit of a hospital devoted to caring for children.
The result is a report that is both informative and emotionally engaging, reflecting the hospital’s mission through thoughtful visuals, inviting layouts, and custom illustrations.
