Rock the Deadline – Visual Identity

Brand identity design for Rock the Deadline, a creative hub for writers, producers, and marketers. I developed the full visual system — logo, color palette, typography, and art direction — to reflect the brand’s bold yet approachable personality. The result is a cohesive and versatile identity built to communicate clarity, creativity, and collaboration.

Visual Identity for Rock the Deadline

Branding / Logo Design / Art Direction

Rock the Deadline was a creative hub where expert writers, producers, marketers, and agencies came together to collaborate and thrive. I was commissioned to develop the brand’s entire visual identity, including logo design, color palette, typography, and overall art direction. The concept reflects a bold, professional energy while maintaining a creative, approachable feel — balancing clarity with personality to resonate with the company’s dynamic audience.

This project showcases my ability to build cohesive and versatile design systems that communicate both function and spirit.